Hearts’ new Umbro third kit has become the club’s fastest selling change shirt of all time after the first full day of sales.
The striking black top, complete with maroon shoulder panels and a button up placket, was first revealed at 6pm on Thursday to wide acclaim.
The response has been nothing short of remarkable with Jambos rushing to the Hearts Clubstore, which remained open until 9pm yesterday evening, to pick up the third and final new jersey of the season. Sales have remained strong both online and in-store throughout Friday as supporters look to get kitted out for the 2019/20 campaign.
A club spokesperson said:
“We knew at the design stage that this would prove to be a popular kit with supporters and we are delighted with the overwhelmingly positive response which has seen it become our fastest selling non-home jersey.
“All three of our 2019/20 Umbro kits have been well received and we look forward to seeing Hearts fans and players wearing them with pride this season.”
The back of the third jersey features a bespoke neck sign off that reads ‘Pledge for Life’ in recognition of the vital role Foundation of Hearts pledgers continue to play.
With a membership of around 8,000 individuals, all of whom pledge a minimum of £10 a month to the club, the Foundation of Hearts is the largest supporter movement in Scottish football history. The club is moving ever closer to fan ownership and the continued backing of FOH pledgers will be crucial in helping to drive the club forward for many years to come.
The kit is available to buy now online at www.heartsdirect.co.uk and in person at the Hearts Clubstore.
Click here to order the brand new 3rd kit now!